A new trans-frontier conservation area (TFCA) is set to deliver benefits for the market for holidays to southern Africa, it has been claimed.
The Limpopo-Shashe conservation zone, which crosses the borders of Botswana, South Africa and Zimbabwe, is expected to amplify the effects of the 2010 Fifa World Cup, Mmegi reports.
Johan Verhoef, the international co-coordinator of Limpopo-Shashe, said the area and other developments like it hold a lot of promise for the region.
In order for countries other than South Africa to benefit from the World Cup, they must put tourism strategies in place and prepare to welcome visitors, Mr Verhoef said.
"Initiatives like the Limpopo-Shashe TFCA can help South Africa's neighbours to benefit from some opportunities accruing from the World Cup finals in South Africa," he added.
"The concept of cross-border conservation areas, if pursued properly will help because football fans that will descend on South Africa will not just come to watch football. In between matches they do other things and visit our tourist attractions."
The area where the Limpopo and Shashe rivers converge is rich in plant and animal life, scenic geological areas and archaeological sites.
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